No matter what type a review you receive from a customer, chances are it will have an impact. Bad or good, it can always be turned into a positive one. So before you go shutting off your online reviews or hiding them on your website, here’s why displaying them is vital:
Always Respond
Bad or good — online reviews should always be left up and responded to. The way you respond to a review says a lot about your character and your company’s ethics. Think of a bad review as a way to show your customer dedication. Responding and trying to rectify the situation indicates that you care. Apologizing for the situation doesn’t necessarily mean you were in the wrong either, it just shows that you want to the right a wrong and keeps your customers happy. Seeing an endearing and heartfelt response could gain your customer’s trust and even win you some new ones.
Take in The Feedback
It can be upsetting to see an unhappy customer, but it can also be a great learning experience. No matter what you do, there is always room for growth. So looking at all reviews shows you where you need improvement and where you’re excelling. So to improve your customer service skills, you’ll want to take a deep dive into your reviews.
Request Reviews
To show a good consistent flow of clients, try asking for reviews. After a service or sale, encourage clients to share their feedback online.Once they do, add them to your website page. Displaying your reviews on your web page will allow potential customers to see what you stand for. New or old, customers will be more likely to give you their service if they can see other’s experiences.
Need help creating a successful social media plan? The experts at Bloom Ads can help you set the right goals; create the best action plan, and execute the paid, earned and owned media strategies needed to make social media effective and productive. Visit our website to learn more about our social media services or give us a call directly at 818-703-0218.
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