A successful campaign is a well thought out campaign, and that’s why you should be planning your holiday campaign now! It might seem like days away but planning your campaign now will not only ensure more success but allow you to be a step ahead of your competitors. So here’s why you should be starting your holiday campaign today!
You’ll Be Ahead of The Game
When you choose to draw out your holiday campaign, you are choosing to be on of the first campaigns out there. Whether it be on social, commercial, radio or print ads you’ll have time to tie in multiple ideas and create a recognizable message.
Allows Room For Error
The more time you have, the more time you have to improve! Getting your message early allows for you to test what is working and what is not really. You have more time to mold your message and more time to gain potential customers!
Rushing a campaign is never good but throwing full-blown holiday cheer into peoples face in October is overkill. So to keep a delicate balance, begin adding a hint of the holiday as you go. Structure it that it was still relevant to the season but that your customers know it’s headed towards the holidays; this is when a countdown or theme comes to play!
Now that you have the time, why not hold a contest! It’s a great way to ease the stress of the holidays while showing your gratitude. Whether it’s product or gift card, holding a contest will mean you are more likely to stand out from your competitors!
If you need help creating a holiday media plan that will work for your brand, don’t hesitate to reach out to our professionals here at Bloom Ads. We are here to help you with all of your marketing needs — whether it’s TV, radio, PR or digital, we craft media plans that drive ROI for your business. Visit our website to learn more about our advertising services or give us a call directly at 818-703-0218.
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