Why Social Media Marketing is a Branding Essential

Social media apps on Apple iPad

Happy Social Media Day!  

Social media has truly revolutionized the way that we communicate. It has quickly become much more than a way to keep in touch and share life updates. Today, social media is the go-to for communicating and engaging -- not only with friends and loved ones, but also with brands and news sources.

For brands,  it is a digital marketing essential.  These are a just a few of the many ways that social media marketing helps businesses develop their brand.

Brands Can...

  1. Keep Things Transparent - Transparency and trust are more important than ever before. Social media gives brands the opportunity to create personalized content that shows what the business is all about.

  2. Provide Business Information - It is important to keep information up-to-date. Fill out your business hours, location, and phone number, so that your business information is readily accessible.

  3. Increase Website Traffic - With more and more people looking up businesses on social media, you can strategize to drive that traffic back to your website where they will eventually convert to a customer.

  4. Drive Brand Awareness - An active social media presence is key to driving brand awareness. By creating content that is helpful, informative, and shareable, you can reach a wider audience. Businesses can also create a long lasting relationship with their audience that will turn them into valuable brand advocates.

Social media is a powerful tool for reaching and engaging with your brand’s audience.  At Bloom Ads, we help brands grow and develop their digital presence by developing exciting, engaging content that encourages sharing across all social media platforms. We can help you create a branded, integrated social media campaign that draws in new customers, engages current customers, and creates a long lasting relationship.  

Visit our website or give us a call at 818-703-0218 to learn more about the services we offer.

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