Black Friday is just a little over a week away. If you haven’t created a media plan for your business yet, now is the time! No matter the size of your business, you should take advantage and create a marketing plan for the holiday season! These tips will help you create a media plan for your businesses needs.
Black Friday Media Planning Tips:
- Email Marketing – Send out an email blast highlighting your holiday promotions. On Black Friday, potential customers are looking for deals and can take advantage of free gifts, sales, contests and giveaways!
- Hashtags – Use popular hashtags in your social media posts. When posting on Facebook, Twitter, Instagram, and Pinterest, take advantage of using the hashtag #blackfriday.
- Mobile – With many of us on-the-go, running around to stores on Black Friday, it’s important to make sure that your website and any online shopping is optimized for mobile devices!
- Ad Campaigns – Whether you are running Facebook Ads or a PPC campaign, don’t forget to include text that is catered towards Black Friday.
If you have trouble creating the perfect holiday marketing campaign, our experts are here to help. Bloom Ads specializes in digital marketing and media planning. We work with businesses to create the perfect media plan for their business and work to achieve high ROI during the holidays.
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