To have a successful small business marketing campaign, you’ll want to be creative! Sometimes the best marketing ideas don’t always need to have a big budget behind them. So if you are looking to boost up your small business marketing campaign this fall, here are just a few ways to make you stand out above the rest.
Think Snail Mail
With the holidays up ahead, why not start sending out some mailers. Sending a postcard thanking your client, or offering a discount will keep you fresh in their mind. You can also send them to your neighbors in the surrounding areas to gain you some new customers too. Whether you offer a referral plan or just a 5% off discount, a visual piece of mail will get their attention.
Think Fall Merchandise
Visuals are everything, and beyond giving your customers pens, and papers why not add some branded hats, or fall clothing apparel? Offering your customers branded apparel is like having a walking billboard for your brand! It will make you more recognizable while showing your customers that you care.
Contests are always a great way to get your customers engaged, but why not do one based on the season? You can decorate pumpkins with your fall logo and have customers vote on their favorite on your social media platforms, or if you have space — hold a pumpkin carving contest at your location. Not only will it be a great family event but it will be a great way to network too.
Whether it’s renting a booth at your local fall festival or sponsoring a local youth sports team, now is the perfect time to get networking! Getting out of the office and into your community will allow for customers to put a face with the name. Even if you are just handing out fliers or a few pieces of apparel, now is the time to show your community who you are and what you do.
If you need help creating a good marketing strategy, reach out to the professionals at Bloom Ads. We are here to help you with all of your advertising needs — from TV to radio to digital; we can help you see a better ROI for your business. Visit our website to learn more about our advertising services or give us a call directly at 818-703-0218.
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