Yoke Messenger

CHALLENGE: Launch a brand new social App throughout US market

KPI: Brand Awareness & Lead Generation

Approach:

Multi-layered custom campaign encompassing all phases of the funnel

·         National Cable TV to reach audience at scale

·         OOH to build awareness

·         Social platforms to create conversations & sharing

·         Custom contest with CTA

Results:

·         Spend: $39,132.72

·         Leads: 3564

·         Cost per Lead: $10.98

·         Over 3500 downloads in first 3 weeks

Ruckus Wireless

Challenge: Create a recognizable brand among tech influencers and decision makers within the mid-sized enterprise space on a global scale

KPI:  Brand Awareness & Lead Generation

How?

       Multi-layered custom digital campaign encompassing all phases of the funnel

       Social platforms to create conversations & sharing

       Direct to site video play targeting IT decision makers

       Paid Search – Competitive, Brand & Enterprise

       Asset Based Lead- Gen campaigns

Results:

44% INCREASE IN BRANDED SEARCHES

87% OF SERACH TRAFFIC IS MADE UP OF NEW USERS

16.4% YOY REVENUE INCREASE