Bloom Ads Blog
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Most traffic to your site doesn’t result in conversions. Retargeting and remarketing are two different strategies for closing that gap.
When it comes to advertising, there are many different avenues to explore. However, it is important to understand the differences of each as well as the pros and cons before deciding which is right for you. Advertising and sponsorship are typically used interchangeably, yet they are in fact different from one another. Advertising implies that
How do you know which type of television advertising network is right for your message and audience? Here are a few of the differences between each type of television network.
Since the airing of the very first television commercial in 1941, television still takes the lead as the most influential advertising platform. Fifty-nine percent of American adults still cite cable channels as their primary source of TV consumption. But with the rise of streaming, it’s natural to wonder about the role of television commercials in
Successful, ROI-positive marketing campaigns don’t just have strong, relatable messages — they also need to be seen by the right people, at the right time, all at an affordable price. That’s where media buying comes into play. Media buying is the practice of negotiating and purchasing ideal ad spaces, programs, or times for your marketing