Bloom Ads Blog

Key Factors in 2016 Media Planning

The New Year is right around the corner.  As you look over your business plans for the upcoming year and consider what aspects of your marketing plans worked best, you’ll want to create a media plan that works for your business goals, while incorporating current marketing trends. Here are a...

How Will Video Impact Marketing in 2016?

Video advertising is more important than ever before.  As you finish crafting your 2016 media plan, don’t forget to include video! Keep these video marketing trends on your radar as you prepare your business for the New Year! 2016 Video Marketing Trends: YouTube – If your business doesn’t have a YouTube...

5 Digital Marketing Trends to Look Out for in 2016

Do you have a digital marketing plan in place for the New Year?  Staying on top of the latest trends can help improve your strategy and your ROI.  Here are a few digital marketing trends to look out for in 2016. 2016 Digital Marketing Trends: Video Advertising – The rise of...

Tips for Creating the Perfect 2016 Media Plan

Have you started working on your 2016 media plan? The end of the year is the perfect time to re-evaluate your brand’s advertising techniques and create goals for the upcoming year.  These tips will help you create the perfect media plan your business in 2016. Media Planning Tips for 2016:...

How Can Media Buying Improve Your 2016 Marketing Strategy?

It’s time to start thinking about your 2016 marketing strategy.  With the year coming to a close, brands will take a look at what parts of their advertising campaigns were effective, and what aspects didn’t work for their audience.  As you review your advertising strategy, consider using media buying to...

How to Create a Media Plan for Your YouTube Channel

Video content is essential to any marketing strategy.  It’s eye-catching, engaging, and it’s becoming an increasingly important aspect of your digital presence. Is your brand active on YouTube?  Here are a few tips to help you create the perfect YouTube media plan. Creating a YouTube Media Plan: Make a Venn...

Why TV & Radio Ads are so Important During the Holidays

How will you be catching your audience’s eye during the holidays? TV and radio advertising platforms are bigger than ever before — and for businesses looking to grab the attention of busy families on-the-go, they’re essential!  Not convinced?  Here are a few of the reasons why your business should look...

Digital Advertising Tips for the Holidays

The holiday season is here!  Consumers are busy purchasing gifts for friends, family members, and loved ones.  How do you make your business stand out amongst the flood of advertising that takes place during the holidays?  Here are a few tips to help you create the ideal digital marketing plan...

Watch Our NEW Animated YouTube Video

Here at  Bloom Ads, we’re obsessed with bringing innovative perspective to our carefully crafted media plans. Specializing in integrated media, we hold no media bias and optimize towards the best performing media tactics. Watch our NEW animated YouTube video to learn more about our media buying and planning services! No...

Content Marketing Trends to Look Out For

As you prepare for 2016, it is the perfect time to fine tune your marketing strategy. Continue with what proved successful, discontinue what did not produce an ROI and incorporate current trends. Here are a few content marketing trends you’ll want to keep in mind as you develop your new...

Creating a Media Plan for Black Friday

Black Friday is just a little over a week away.  If you haven’t created a media plan for your business yet, now is the time!  No matter the size of your business, you should take advantage and create a marketing plan for the holiday season!  These tips will help you...

Why Retargeting is an Important Part of your Digital Advertising Campaign

Have you ever noticed that after visiting a website, you’re more likely to continue to see their ads?  This isn’t a coincidence.  It’s called retargeting!  Retargeting is a way for businesses to target people who have previously engaged with their product or services online. Why is retargeting so important? It’s...

How Story Telling Can Improve Your Advertising Technique

Story telling is one of the most powerful ways to make your brand relatable.  Stories are easier to remember than facts.  They create an experience that connects your audience to the brand and the story being told. How does story telling improve your marketing campaign? It Increases Revenue – It has...

Service Spotlight: TV Advertising Spots

Looking to get your message heard?  TV advertising is one of the best ways to reach a wide audience!  Paid television advertisements have been around since the 1940s, and it comes as no surprise that they are one of the best ways to catch your audience’s attention. In a world...

Why is it So Important to Have a Brand Voice?

Does your brand have a voice?  It should.  A voice is a way for you to convey to your audience who you are as a business and how you want to be perceived.  By creating a distinct, recognizable voice, you can differentiate yourself from the crowd. Why is brand voice...