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Inside BloomAds: Stories and Insights
Your front-row seat to smarter marketing. Explore our take on media, strategy, and the trends reshaping how brands connect with people.
How Media Strategy Drives Every Stage of the Shopper Journey
Learn how a strong media strategy supports every stage of the shopper journey, from first touch to long-term loyalty, and see how to put it into action.
Bloom Ads Team
December 23, 2025
New Google Ads Skillshop Replaces Academy for Ads
The New and Improved Google Ads Training: Skillshop After hearing rumblings for months now, Google has rolled out a new kind of certification within the Google Ads.
Bloom Ads Team
January 11, 2020
Why Connected TV Advertising Should Be in Your Media Mix
Streaming and smart TVs are changing the way people watch television - but what are the implications for TV advertising? We break down what you need to know about advertising on connected TVs.
Bloom Ads Team
August 30, 2019
A Beginner's Guide to Paid Search Campaigns
Paid search - or paying for ads at the top of Google search engine results pages (SERPs) - is a big, important investment for many companies. Here's how to make it work for you.
Bloom Ads Team
August 23, 2019
Six Tips for Writing Social Media Ad Copy That Converts
It seems like the Golden Age of social media marketing has arrived. But making the most of your social media ads means embracing the art of copy writing. Write social media ads that actually convert with these writing tips.
Bloom Ads Team
August 14, 2019
How to Rock Your (Last-Minute) Back-to-School Ad Campaign
Seasonal advertising is one of the best ways to connect with your audience by meeting them where they are. Here are some tips for capitalizing on the back-to-school excitement.
Bloom Ads Team
August 7, 2019
How to Build a Stronger Relationship With Your Ad Agency
The client-agency relationship is the foundation of a successful marketing campaign. We've worked with our fair share of amazing clients - enough to have given us some important wisdom on what makes a great partnership. Read about them here.
Bloom Ads Team
July 29, 2019
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