Search Engine Marketing (SEM) Services

Anyone can bid on keywords. We turn organic search into leads by bridging intent, creative, and optimization to move customers from query to conversion.

SEM that does more than bid

Our SEM approach blends paid media, audience strategy, and on-site optimization to help brands meet intent with relevance and results.

Keyword-Driven Strategy

We dig deep into user behavior to identify high-value terms, align them to campaign goals, and connect your offer with searchers at every stage of the funnel.

Platform-Specific Ad Management

From Google Ads to emerging AI search, we tailor messaging and creative to match search behavior and maximize click-throughs.

Conversion-Focused Optimization

We go beyond the ad, auditing landing pages, implementing tracking, and refining UX to make sure every click can lead to a customer.

Turn Search Into Sales

Search Engine Marketing isn't just about showing up->it's about showing up prepared. Our campaigns are built to convert, combining keyword intent with ad quality and conversion-focused landing pages. Whether you're launching a product or scaling leads, SEM delivers measurable results with speed.

The Numbers Behind Smarter Search
3x
More likely to capture high-intent users. Search marketing reaches people when they’re actively looking, making it one of the most effective channels for demand capture and lead generation.
28%
Lower average cpc with high-quality scores. Well-structured campaigns that align keywords, ads, and landing pages typically earn higher quality scores, leading to more efficient spend.
80%
of conversions start with a search. Most online journeys begin with a search engine. A strategic SEM presence ensures your brand shows up when it matters most.
40%
Higher ROI compared to display. On average, paid search outperforms display in cost-per-lead and conversion efficiency. Especially when paired with optimized landing experiences.

Frequently Asked Questions

01
What is search engine marketing (SEM)?

SEM is a form of digital marketing that helps your business appear in search engine results, often through paid ads, to capture active, high-intent customers.

02
Is SEM just Google Ads?

Google Ads is a major platform, but not the only one. We manage campaigns across Bing, YouTube, and emerging search-based platforms, wherever your audience is searching.

03
How is SEM different from SEO?

SEM is paid and immediate. SEO is organic and long-term. We often use both to cover short- and long-term visibility goals, and ensure SEM feeds into your broader growth strategy.

04
Can Bloom help optimize landing pages, too?

Yes. Great SEM isn't just about clicks. It's about conversions. We help improve landing pages, messaging, and UX to turn traffic into real results.

What Success Looks Like

Let's Build a Smarter SEM Strategy

Ready to turn searches into sales? Let's talk strategy and results.