Elementor #39419

Join our team

lead digital strategist

Los Angeles, CA (Local Candidates Only)

Bloom Ads is looking for someone to lead our cross-channel paid digital media strategy for our top clients. Working closely with the Digital Media Supervisor, this person will act as a steward of the entire planning process by providing media planning and budget recommendations, demonstrating a working knowledge of media concepts, terminology, tools, and plan execution.


Role and Responsibilities:

  • Perform detailed research to develop objectives, strategies, and tactics.
  • Develop strategic media recommendations with supporting rationale.
  • Apply innovative thinking, specifically with respect to the digital realm.
  • Analyze media alternatives to recommend how to best allocate the advertising budget.
  • Maintain and develop vendor relationships for the exchange of ideas.
  • Present plans both internally and externally.
  • Demonstrate a high degree of agility in a fast-paced environment.
  • Deliver competitive report.
  • Work in collaboration with channel experts to analyze previous campaigns to influence future tactical recommendations.
  • This individual will oversee the development of the Digital Strategy division of our team.


People Responsibilities

  • Train Junior Planner and/or Interns.
  • Ability to work in a team environment that promotes collaboration.
  • Establish and maintain effective relationships within as well as outside the team.


Required Knowledge, Skills and Abilities

  • Must have 6+ years of hands-on experience with Paid Social, SEM, and Programmatic.
  • Strong logical, quantitative, and analytical skills.
  • Ability to analyze relevant metrics.
  • Strong oral and written communication skills.
  • Critical thinker who can present complex concepts, media recommendations and data results in a clear and effective manner.
  • Project and time management skills.
  • Detail-oriented with exceptional critical thinking and problem-solving abilities.
  • Ability to multi-task, collaborate with teams and submit high-quality work under tight deadlines.
  • Use media tools to research and develop plan recommendations.
  • Advanced Excel, PowerPoint, and Microsoft Word skills are a must.
  • Be a self-starter who can work independently as well as part of a team.
  • Curious to learn, seek information and have an openness to new ideas and approaches.
  • Bachelor’s degree.


Preferred Experience (but not required)

  • 6-8 years (combined) experience with online media planning and web/media analytics and reporting.
  • Media Planning and Buying agency experience required.
  • Experience using 3rd party ad-serving technology (i.e., DoubleClick: DCM).
  • Deep understanding of HTML and site tagging architecture.
  • Balance between the science of data and creative ideas.
  • An analytical mind with an aptitude for statistics and math.
  • Experience using DBM & DCM.
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