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Inside Bloom Ads: Stories and Insights
Your front-row seat to smarter marketing. Explore our take on media, strategy, and the trends reshaping how brands connect with people.
Centralized vs. Localized Marketing: Which Model Wins for Franchises?
Learn the differences between localized versus centralized franchise marketing. See which option is best for your business.
Caitlyn Meyer
July 22, 2026
Advertising vs. Sponsorship: Which is Right for You?
When it comes to advertising, there are many different avenues to explore. However, it is important to understand the differences of each as well as the pros.
Bloom Ads Team
April 2, 2019
Broadcast vs. Local vs. Cable: Choosing the Right TV Buy
How do you know which type of television advertising network is right for your message and audience? Here are a few of the differences between each type of television network.
Bloom Ads Team
March 19, 2019
TV Advertising: Pros, Cons, and When to Use It
Since the airing of the very first television commercial in 1941, television still takes the lead as the most influential advertising platform.
Bloom Ads Team
March 15, 2019
Media Buying 101: Important Terms to Understand
Successful, ROI-positive marketing campaigns don’t just have strong, relatable messages — they also need to be seen by the right people, at the right time, all at.
Bloom Ads Team
March 14, 2019
How to Create an Effective Print Ad
Print advertising is a great way to build brand awareness and generate ROI — but in a world where people are constantly distracted, it’s important that your print advertisements are eye-catching and memorable. Here are a few tips to help you create a more effective print advertisement for your brand.
Bloom Ads Team
March 11, 2019
How to Advertise to Baby Boomers
What might work for one generation won’t work for another, especially if you are looking to market to an older audience.
Bloom Ads Team
March 7, 2019
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